Archive for the 'Digital Tools' Category

July 29, 2008

How to Succeed in Publishing Using LinkedIn

LinkedIn has grown to become the professional equivalent of MySpace. Listen to How to Succeed in Publishing Using LinkedIn and find out why LinkedIn has become the number one business networking tool on the Internet.
Ever wanted to know how you can expand your business and network with LinkedIn? Learn how to launch your own [...]

 
 How to Succeed in Publishing Using LinkedIn [1:05:29m]: Play Now | Play in Popup | Download

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July 11, 2008

Teaching Some Old Publishing Dogs Some New Digital Tricks

Some exciting solutions that would change the way publishers do business are being offered by third-party vendors. How do they find it selling new ways of doing things in a media industry that has changed less than any other in the past decade? In this podcast episode - Teaching Some Old Publishing Dogs Some New [...]

 
 Teaching Some Old Publishing Dogs Some New Digital Tricks [56:21m]: Play Now | Play in Popup | Download

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July 10, 2008

Publisher Paradigms for the Emerging Generation of Mobile Content Consumers

Moving forward, the ability to create content that is enjoyed and shared by consumers will define success in publishing. New mobile devices and technologies, such as Apple’s iPhone, Amazon’s Kindle and Sony’s eBook Reader, are just a few of the devices that are changing how people consume and share book content.
For publishers to remain [...]

 
 Publisher Paradigms for the Emerging Generation of Mobile Content Consumers [42:41m]: Play Now | Play in Popup | Download

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July 8, 2008

The Caravan Project: Good Books Any Way You Want Them Now

The Caravan Project is an innovative non-profit partnership of publishers, distributors and booksellers which has produced scores of books in multiple platforms: e-books, downloadable audio, print-on-demand and large print.
Peter Osnos, Founder and Editor-at-Large, PublicAffairs and Director of The Caravan Project moderates this panel of digital publishing experts. These project participants describe its [...]

 
 The Caravan Project: Good Books Any Way You Want Them Now [44:51m]: Play Now | Play in Popup | Download

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June 26, 2008

Here Comes Everybody: So, What Should We Do Next?

Clay Shirky is a consultant, NYU adjunct professor and author. He is considered one of the culture’s wisest observers of the transformational power of the new forms of tech-enabled social interaction.
Using his latest release, Here Comes Everybody: The Power of Organizing Without Organizations as the platform and the book industry as the fulcrum, [...]

 
 Here Comes Everybody: So, What Should We Do Next? [38:11m]: Play Now | Play in Popup | Download

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June 4, 2008

RIP DRM: How Publishers Should Adapt to New Digital Channels

Following the trail of the music industry, the publishing industry is facing a new world where channels of distribution are controlled by the consumer instead of the content creator.
As book publishers become more entrenched in this new system, they face many challenges, including the option to encode media with digital rights management technologies (DRM).
In [...]

 
 RIP DRM: How Publishers Should Adapt to New Digital Channels [31:49m]: Play Now | Play in Popup | Download

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