Archive for the 'Digital Tools' Category
July 29, 2008
How to Succeed in Publishing Using LinkedIn
LinkedIn has grown to become the professional equivalent of MySpace. Listen to How to Succeed in Publishing Using LinkedIn and find out why LinkedIn has become the number one business networking tool on the Internet.
Ever wanted to know how you can expand your business and network with LinkedIn? Learn how to launch your own [...]
July 11, 2008
Teaching Some Old Publishing Dogs Some New Digital Tricks
Some exciting solutions that would change the way publishers do business are being offered by third-party vendors. How do they find it selling new ways of doing things in a media industry that has changed less than any other in the past decade? In this podcast episode – Teaching Some Old Publishing Dogs Some New [...]
July 10, 2008
Publisher Paradigms for the Emerging Generation of Mobile Content Consumers
Moving forward, the ability to create content that is enjoyed and shared by consumers will define success in publishing. New mobile devices and technologies, such as Apple’s iPhone, Amazon’s Kindle and Sony’s eBook Reader, are just a few of the devices that are changing how people consume and share book content.
For publishers to remain [...]
July 8, 2008
The Caravan Project: Good Books Any Way You Want Them Now
The Caravan Project is an innovative non-profit partnership of publishers, distributors and booksellers which has produced scores of books in multiple platforms: e-books, downloadable audio, print-on-demand and large print.
Peter Osnos, Founder and Editor-at-Large, PublicAffairs and Director of The Caravan Project moderates this panel of digital publishing experts. These project participants describe its [...]
June 26, 2008
Here Comes Everybody: So, What Should We Do Next?
Clay Shirky is a consultant, NYU adjunct professor and author. He is considered one of the culture’s wisest observers of the transformational power of the new forms of tech-enabled social interaction.
Using his latest release, Here Comes Everybody: The Power of Organizing Without Organizations as the platform and the book industry as the fulcrum, [...]
June 4, 2008
RIP DRM: How Publishers Should Adapt to New Digital Channels
Following the trail of the music industry, the publishing industry is facing a new world where channels of distribution are controlled by the consumer instead of the content creator.
As book publishers become more entrenched in this new system, they face many challenges, including the option to encode media with digital rights management technologies (DRM).
In [...]
