<

BookExpoCast - BookHotels

Chinese Publishing: Mapping the Market and Extending the Partnerships

Robert BaenschWho is who, and who is doing what in the Chinese publishing market. How and where to find reliable and detailed market information – in English? What can a partnership do that a straight right sale can’t? And why do Chinese want to localize certain books?

Robert Baensch, Principal of Baensch International Group Ltd. and author of The Publishing Industry in China, leads the discussion to answer these questions. Baensch is joined by Ou Yang, Editor-in-Chief of China Publishing Today and Liu Yuan, VP at China Higher Education Press.

Chinese Publishing: Mapping the Market and Extending the Partnerships [46:23m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

How to Succeed in Publishing Using LinkedIn

Kathy TaylorEric ButowLinkedIn has grown to become the professional equivalent of MySpace. Listen to How to Succeed in Publishing Using LinkedIn and find out why LinkedIn has become the number one business networking tool on the Internet.

Ever wanted to know how you can expand your business and network with LinkedIn? Learn how to launch your own LinkedIn profile in a matter of minutes and start connecting with the 19 million professionals already signed up!

The experts on LinkedIn, Eric Butow and Kathy Taylor, authors of the upcoming book How to Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the World’s #1 Business Networking Site show you everything you need to know. Get connected instantly, no matter if you’re a bookseller, publisher, author, or business professional.

How to Succeed in Publishing Using LinkedIn [1:05:29m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

2008 BEA Librarian Book Buzz

Geoff KloskeVirginia StanleyTalia RossBook Buzz…Created by Librarians….FOR librarians!

Hosted by the AAP Trade Libraries Committee, the 2008 BEA Librarian Book Buzz brought together the industry’s top library marketing directors of the nation’s publishing houses. They were each given a chance to talk about the titles they find most inspiring for the upcoming season…and why.

This panel was moderated by Barbara Genco, Director of Collection Development at the Brooklyn Public Library. She was joined by Virginia Stanley, Director of Academic and Library Services at HarperCollins Publishers; Talia Ross, Library Marketing Manager at Holtzbrinck Publishers; Geoff Kloske, VP and Publisher at Riverhead Books; Jen Childs, Director of Library Marketing at Random House; and Michael Rockliff, Director of Library Sales and Marketing at Workman Publishing.

2008 BEA Librarian Book Buzz [1:17:54m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Obscene in the Extreme: Why Books Still Get Banned

Rick WartzmanLuis RodriguezChris FinanThe electrifying national bestseller The Grapes of Wrath was burned and banned in 1939 in Kern County, California—the Joads’ newfound home. “If that book is banned today,” asked the local librarian, “what book will be banned tomorrow?”

Today, about 500 books are formally challenged each year. Why are we still so afraid of the free exchange of ideas? Does government have a legitimate interest in monitoring the flow of information or “safeguarding public morality” in the bookstore, library, or school? What have been the most innovative and successful push-backs used by booksellers and librarians in local communities when challenged?

Nicholas Goldberg, Editor, Op-Ed and Sunday Opinion for the Los Angeles Times leads this rousing session - Obscene in the Extreme: Why Books Still Get Banned.

Goldberg is joined by panelists Chris Finan, President of ABFFE (American Booksellers Foundation for Freedom of Expression) and author of From The Palmer Raids to the Patriot Act: A History of the Fight for Free Speech in AmericaLuis Rodriguez, author of Always Running: La Vida Loca: Gang Days in L.A., a critically-acclaimed memoir of LA gang life that has been on the 100 Most Frequently Challenged Books list; and Rick Wartzman, author of Obscene in the Extreme: The Burning and Banning of John Steinbeck’s The Grapes of Wrath.

Obscene in the Extreme: Why Books Still Get Banned [39:49m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

How Libraries Buy: Librarians Reveal Their Methods for Collection Development

Kathleen SullivanLaura LentNora RawlinsonAccording to BISG, libraries will spend over $1.8 billion on books in 2008. Buying for a library is quite different from buying for retail. No sales reps call on librarians and they do not return books, so they have to select carefully.

In this podcast episode - How Libraries Buy: Librarians Reveal Their Methods for Collection Development - a panel of librarians discuss how they determine the needs of their communities, what sources of information they use to identify titles and how publishers can best reach them.

Moderated by EarlyWord.com founder Nora Rawlinson, this panel included Laura Lent, Collection Development Manager of the San Francisco Public Library; Gail Mueller-Schultz, Principal Librarian in Hennepin County Library’s Collection Management Services Department; and Kathleen Sullivan, Collection Development Coordinator at the Phoenix Public Library.

How Libraries Buy: Librarians Reveal Their Methods for Collection Development [42:37m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Upfront and Unscripted with Clay Shirky

Clay ShirkyClay Shirky is a consultant, NYU adjunct professor and author of Here Comes Everybody: The Power of Organizing Without Organization.

In this Upfront and Unscripted session Shirky is joined by Jeff Howe, a contributing editor to Wired magazine and the author of Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business. Together, these pioneers not only discuss the digital tools that are available in business today, but also the ways we can use them to move business forward.

To listen to Shirky’s Here Comes Everybody: So, What Should We Do Next? session from BEA 2008, please click here.

Upfront and Unscripted with Clay Shirky [31:00m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

The New Literacy: How Graphic Novels, the Web, and Video Games are Changing the Way We Process Information

Terry ThompsonGene YangFrancoise MoulyNext-gen readers are visually assaulted by all forms of media and for the publishing industry to keep up with this pace it requires delivering information that is all things at once: entertaining, informative, credible and visually appealing.

The panelists for this program represent publishing and educational programs that monitor the development of the newest version of literacy.

Moderator John Shableski, Sales Manager at Diamond Book Distributors, was joined by panelists Francoise Mouly, Publisher of Toon Books; Gene Yang, author of American Born Chinese; and Terry Thompson, a teacher,literacy coach, and author of Adventures in Graphica.

The New Literacy: How Graphic Novels, the Web, and Video Games are Changing the Way We Process Information [50:48m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

BEA Editors Buzz

Reagan ArthurJohn GlusmanMegan LynchRichard NashThe 2008 BEA Editors Buzz panel was re-vamped to deliver the pre-show buzz right before the show-floor opened. This year’s event featured six top editors, each filling us in on their top book picks for this year.

This panel of distinguished editors included Richard Nash, Editorial Director at Counterpoint; Megan Lynch, Senior Editor at Riverhead Books; John Glusman, Executive Editor at Harmony Books; Sarah Knight, Editor at Henry Holt and Co.; Reagan Arthur, Executive Editor at Little, Brown and Co.; and Laurie Chittenden, Executive Editor at William Morrow.

BEA Editors Buzz was moderated by Sara Nelson, Editor-in-Chief of Publishers Weekly.

BEA Editors Buzz [38:56m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Upfront and Unscripted with Benjamin Mee

Benjamin MeeBenjamin Mee, a former newspaper columnist, is known for his humorous Do It Yourself column in U.K.’s Guardian Weekend. In 2005 he published a collection of these articles in a volume entitled The Call of DIY: A Toolkit of Practical Wisdom. His new book, We Bought A Zoo, chronicles his family’s experience purchasing and resurrecting a rundown zoo with 200 animals.

In this Upfront and Unscripted podcast episode, Thomas Curwen, Features Editor at Large of the L.A. Times, and Mee look back at this unique experience.

At BEA 2008, Mee also stopped by the Authors Studio to discuss We Bought a Zoo. Listen in!

Upfront and Unscripted with Benjamin Mee [55:17m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Creating Maximum Customer Experience Through Felt Need Merchandising

Wayne HastingsDrawing from both customer research and years of personal retail experience Wayne Hastings, Sr. Vice President and Group Publisher at Thomas Nelson, leads this session - Creating Maximum Customer Experience Through Felt Need Merchandising.

This podcast episode will help retailers understand how they can not only help customers shop their stores, but also keep them coming back. Customers have little time today and retailers who adopt merchandising schemes around customers’ needs give the customers something they truly want – a unique shopping experience that helps them save time and energy.

Creating Maximum Customer Experience Through Felt Need Merchandising [47:27m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Enjoy our hotels in Copenhagen, Denmark

Upfront and Unscripted with Marian Henley

Marian HenleyMarian Henley’s comic strips have appeared in GlamourHeavy MetalMADSan Francisco Chronicle, and many other newspapers and magazines. She is the author of Maxine!, a graphic novel, and Laughing Gas, a collection of comic strips.

Her new graphic novel, The Shiniest Jewel, takes us through her real-life journey of marriage, adoption and the joy, and sometimes heartbreak, of building a family

This Upfront and Unscripted session was hosted by Connie Martinson of Connie Martinson Talks Books.

Upfront and Unscripted with Marian Henley [22:59m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Unshelved Book Slam with Design Studio Press

Unshelved LogoArtist, teacher, and publisher Scott Robertson talks about concept design for movies and video games, his company Design Studio Press, and their newest books.

Recorded live at BEA 2008.

From the Unshelved Comic Strip Archive:
Unshelved Comic

Unshelved Book Slam with Scott Robertson of Design Studio Press [12:30m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Scaling the New Economies: In Search of Book Publishing’s 2.0 Business Model

Jeff GomezScott SiglerDerek PowazekAs consumers grow increasingly used to consuming an enormous amount of information from countless websites and blogs, for free, what’s the business model for traditional publishers? And how do we compete in a world where people are willing spend their time writing for Wikipedia, a website or blog, for nothing?

With these new economies becoming known as “sharing” and “gift” economies, what’s the role of the working writer? And in a world where “free” is fast becoming the new buzz word, how do publishers make a buck? How do authors? And is there a difference between information and content? Does everything have to be free?

In this podcast episode - Scaling the New Economies: In Search of Book Publishing’s 2.0 Business Model - this distinguished panel of online experts tell us how we can make dollars, and sense, out of these new and emerging economies and ideas.

Panel moderator Jeff Gomez, Senior Director of Online Consumer Sales and Marketing at Penguin Group USA, is joined by Derek Powazek, Founder of JPG magazine; Dave Hanley, VP of Marketing at Shelfari, and Scott Sigler, a social media strategist and author of Infected.

Scaling the New Economies: In Search of Book Publishing's 2.0 Business Model [56:25m]: Play Now | Play in Popup | Download

Subscribe to this feed • Email this • Email the author • Technorati Links • Save to del.icio.us • Digg This! • Share on Facebook • Stumble It! • Add to Mixx!

Saturday Book and Author Luncheon

Richard EngelArianna HuffingtonMarkos Moulitsas ZunigaThis year’s Saturday Book and Author Luncheon once again focused on political and social issues and featured Markos Moulitsas Zuniga, author of Taking on the System: Rules for Radical Change in a Digital EraArianna Huffington, co-founder and editor-in-chief of The Huffington Post, and Richard Engel, author of War Journal.

Christopher Buckley, author of Supreme Courtship: A Novel, served as the Master of Ceremonies. To listen to Buckley’s pre-BEA interview with BookExpoCast, please click here.