For our final BEA podcast of 2010, we take you back to the final day of this year’s conference. In our first-ever live webcast from the show floor, we caught up with David Burleigh, Director of Marketing at OverDrive, Inc.
As a sponsor of the IDPF Digital Book 2010 conference, Overdrive is empowering publishers, enterprises, libraries, schools, and retailers to maximize their presences in the digital world by enabling them to securely manage, protect, and lend or sell digital audiobooks, eBooks, music, and videos.
Burleigh not only tells us what OverDrive is up to, but gives his thoughts on the direction of digital books, in general.

The Perfect Guidebook: Outlining where the guidebook falls between planning the perfect vacation and sharing it with others. Guidebook publishers who are leading the industry in mobility publishing will reveal: How much information is too much for travelers planning a trip; the emerging role of video in travel planning; How user-generated content about travel is evolving and changing editorial development; And last but least, the impact of social media. You don’t need to be a guidebook publisher to benefit from the takeaways from these industry innovators.
This session, “Shanda: Bringing Literature Online and Comparing Experiences Between China and the US” featured Zhou Hongli, CEO Shanda Literature; and Ira Rubenstein, Executive Vice President, Marvel.
Read any news surrounding the agency model, iPad, or Amazon, and one can easily conclude why rights standardization is so crucial today. The pie is only so big, and everybody wants a piece of it. 
The advent of social networking has given rise to a new culture of sharing and retailers and librarians should leverage the opportunity to engage and connect people around books and their ideas. But to do this, you need a strategy and a plan, not a haphazard, “see what sticks” approach to social technologies. Listen to this session and come away with a better understanding of how social networking can benefit your organization and a list of what “To Do” first, second, and onwards.
The old days of printing your manuscript 15 times and mailing it to editors, friends and family for feedback are over. Traditionally, an author would repeat this process several times and receive different sets of edits and comments to merge into a new draft. Not only was this time consuming and messy it could take several months, if not years. 