Archive for August, 2008
August 5, 2008
Upfront and Unscripted with Art Spiegelman
Art Spiegleman is a Pulitzer Prize-winning artist/illustrator, comic legend, and author of Breakdowns: The Portrait of the Artist as a Young %@&*! He was also a pioneer in the movement that brought comics into the realm of respected literature.
In this Upfront and Unscripted podcast episode, Spiegleman and Daniel Pink, author of The Adventures [...]
August 4, 2008
The Author-preneur: Balancing Authorship and the New Business of Brand-building
“Authors must become brands” is now common wisdom in book publishing. But should authors be in business beyond their books?
The growing trend towards “author-preneurship” reveals a range of opportunities and skills for authors to both gain from and contribute to the business world. Authors are founding startups, producing films, running lecture agencies, consulting with [...]
August 1, 2008
How Much is That Web Site Worth? Considerations for Buying Specialized Content and Targeting Niche Audiences
Publishers looking to build web communities are increasingly faced with a choice: build, or buy? To make the right decision, prospective buyers need to consider the time, resources and benefits of acquiring targeted web communities.
In this podcast episode Brian O’Leary, Founder of Magellan Media Consulting Partners, leads publishers through this process. Among other things, [...]
