June 28, 2007

Upfront and Unscripted: Ken Lombard, Starbucks Entertainment

Ken LombardKen Lombard is President of Starbucks Entertainment. Lombard, a longtime business partner of Earvin “Magic” Johnson, took the helm of Starbucks Entertainment in 2004 with plans to expand the coffee retailer’s presence in the book, movie, and music markets.

In this Upfront and Unscripted session, Chris Anderson, Editor-in-Chief of WIRED, and Lombard discuss the Starbucks business model and the company’s goals for their Entertainment Division.

 
 Upfront and Unscripted: Ken Lombard, Starbucks Entertainment [18:25m]: Play Now | Play in Popup | Download

One Response to “Upfront and Unscripted: Ken Lombard, Starbucks Entertainment”

  1. Fred Press Says:

    Hi Ken,

    First, I am a shareholder of your great company.

    Equally important, I recently published What Greenspan Can’t Tell You: The Inner Workings of the Investment Markets. In addition to possessing quality content, the book is an eye-magnet, as I observe every time I bring it into your stores. I would like you to sell this very important book in your stores.

    You may browse the book at iuniverse.com.

    Please let me know if we can pursue some arrangement to get my book on your shelves.

    Sincerely,

    Fred Press

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